From Fear to Excitement: Mastering Change and Salesforce Adoption in a Nonprofit

2:15 PM - 2:40 PM

Salon III & IV

Change can be challenging, especially in nonprofit organizations where "how it’s always been done" often dominates decision-making. This session provides actionable strategies for managing change and driving user adoption of Salesforce. Attendees will learn how to combine technology and people-focused approaches to create a seamless transition, empower team members, and foster a culture of excitement and motivation around change.

Learning Objectives:

  • Identify common barriers to change in nonprofit environments and strategies to overcome them.
  • Develop a plan to help team members see and understand the value of Salesforce adoption.
  • Explore techniques to empower staff and encourage enthusiasm and motivation for change.

Photo of Samuel Frenkel

Samuel Frenkel

Principal Consultant

SeBe Consulting

He / Him First SED